All About Smartphones: BlackBerry Trade-In Program Coming To Nigeria Soon

Wednesday, August 21, 2013

BlackBerry Trade-In Program Coming To Nigeria Soon

Seeing how successful BlackBerry trade-in program had been in India where the sales of BlackBerry Z10 have boosted by 40%, it won't be surprising to see BlackBerry doing the same in other areas and Africa especially - in fact it's an excellent idea for it to be done worldwide.


As far as Africa is concerned, Nigeria is a place where a lot of smartphone users own BlackBerry devices more than any other smartphone.

However, there are more older BlackBerry devices being used than there are BlackBerry 10 devices used due to the high price of the newer BlackBerry 10 devices.

Consequently, it would be a wise choice to extend the trade-in programme used in India in Nigeria. The result seen in India would automatically be seen in Nigeria also.

It shouldn't be too difficult to know that this tactic is very good in retaining doubtful fans and fans that are about to bolt out of the BlackBerry atmosphere. 

Furthermore BlackBerry 10 users will automatically increase the morale of developers to start developing apps for the device. Everyone including BlackBerry would be happy!

For now, the programme in India only see trade in programme for Z10 only; Q10 and Q5 aren't included.

Well, we shall keep you guys posted if such move is brought to other countries and Nigeria most especially.

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